Former NewMotion CEO invests in Indian intelligent charging solutions company BrightBlu

Release: Mumbai, 07 July 2020 – For immediate release

BrightBlu welcomes Sytse Zuidema, former CEO of European electric vehicle charge point operator NewMotion, as a new shareholder in the company. Mr Zuidema will furthermore strengthen the board of directors.
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With the addition of Mr Zuidema as an active shareholder and director on the board of the company, BrightBlu is adding significant knowledge and expertise to its existing team. Mr Zuidema acted as the CEO of NewMotion from 2015 until April 2020 and led the company from scale-up stage to being the number one charge point operator in the European market. He provided shareholders of NewMotion with an exit in 2017 when NewMotion was acquired by Royal Dutch Shell.

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Commenting on this new partnership, Wybren van der Vaart, Co-Founder & CEO, BrightBlu said,

His investment in the company is proof of the value that BrightBlu has been able to create till date and validates the strength of the founding team and the intelligent charging technologies that the company has created in-house. It will accelerate our drive in the Indian market and open up opportunities in the European and North-American markets for the company. 

Acknowledging the partnership Mr Zuidema added:

I am thrilled and excited to support the team at BrightBlu in their push to become the leading provider of intelligent charging solutions and services for electric cars in India. I will be leveraging my knowledge, expertise and network that I have gained in the global charging markets to build superior value for customers, shareholders and stakeholders of BrightBlu. We are keen to accelerate the mass adoption of electric vehicles in India by providing best-in-class charging products and services. Next to this we will leverage BrightBlu's unique positioning in India to drive down prices of charging products and services globally.


BrightBlu’s mission is to enable everyone to drive an electric vehicle by making charging easy, accessible and affordable. We do this by offering a suite of integrated intelligent charging solutions consisting of hardware, cloud enabled services and support for drivers of electric vehicles and charging station owners.


Contact info:

Name: Santoshram Somasundaram

Organisation: BrightBlu


Phone number: +91 91598 66470

Address: 1st Floor, Kagalwala House, C Block, Metro Estate 175, CST Road, Kalina, Santacruz East, Mumbai, Maharashtra 400098, India

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